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Beauty with a Purpose

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Reigning Miss World Mireia Lalaguna was in Iowa this weekend joining a celebrity cast in the annual Variety Iowa Telethon, helping to raise over $3.7 million for local charities!

Now in its 42nd year, this annual event has raised over $100 million in its history, and this year came very close to beating last year’s record haul of $3.8 million. A 24 hour event, the telethon sees local and international celebrities come together for a marathon of performances and presentations alongside individual appeals and of course major donation presentations!



This year's telethon raised $3,706,824 for local causes in Iowa.



Miss World announcing a presentation cheque during the telecast on Friday night.

Miss World’s participation included a stint in presenting on during the live telecast as well as manning the phones taking donations from the citizens of Iowa who annually turn out to provide for those less fortunate than themselves.


Miss World in Iowa - Variety Telethon : March 2016

“It was a real pleasure to be part of such an amazing team and to help raise money for great causes in Iowa. During my time in the state I learnt a great deal about the efforts made by so many groups, who will all benefit greatly from this event. Every year thousands of lives are changed through the generosity of the people. Iowa you are amazing!”

 

Special Features

Each week, BWP will present a new in-depth report on one of the many charity projects worldwide that has benefitted from the work of Julia Morley and the support of Beauty with a Purpose. Keep watching this space for more details on these special features.

  

MISS WORLD
MR WORLD
MISS TEEN WORLD

Julia Morley

Julia Morley MESSAGE FROM JULIA MORLEY

CHAIRMAN AND CHIEF EXECUTIVE OF THE MISS WORLD ORGANISATION

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